Android app Revenue Analysis: iPhone Crushed by Android Growth

Android has taken over – a true fact. Any software application which runs on android devices like Android tablets, smartphones, google TV and other devices is starting to get perceived as a good app and has the probability of getting a larger number of downloads. Last year Android phone sales volumes soared higher than iPhone sales volumes. Google is marketing its Google Play store remarkably and sends off GooglePlay app with every Android OS which ensures all Android devices have access to the Android app marketplace. This brings forth great benefits, with more and more people loving these advanced android smartphones and helping in turn to spread the word.

The facts might be older as we speak – Android has powered hundreds of millions of mobile devices in more than 190 countries around the world. It's the largest installed base of any mobile platform and growing fast—every day another million users power up their Android devices for the first time and start looking for apps, games and other digital content.

Android users download more than 1.5 billion apps and games from Google Play each month, thus becoming the fastest-growing mobile OS. Every day more than 1 million new Android devices are activated worldwide. It caters to the diversified needs by building powerful, differentiated applications that use the latest mobile technologies, thus giving you everything you desire to build best-in-class app experiences and drive stronger growth in app consumption. Android apps have hundreds of millions of users across a wide range of devices right from phones to tablets and much beyond.

Android tools work wonders by creating flawless apps that look great and take advantage of the hardware capabilities available on each device. It automatically adapts to any user interface resolution to look its best on each device, while giving you as much control as you want over your UI on different device types. If you wish to get your apps in front of millions of users at Google's scale, then Android app development is the best choice.

Google Play is the top-notch marketplace for selling and distributing Android apps. Google is making more money off Android. If you want to publish an app on Google Play, you reach the huge installed base of Android. Google has created software stack for creating comprehensive Mobile Applications and Software to realize the full potential of one’s Mobile handset and its possibilities and therefore it has encapsulated all automation features in one OS called Android. Hence it’s a sure fire idea that developments are given the power and freedom to create customized mobile applications while taking advantage of everything that the mobile handset has to offer. Google Play revenue growth in the last month was 17.9% globally while iOS app revenue actually shrunk by 0.7%. Google has the highest Android activations around 700,000 a day. Last year it had $29.3 billion in revenue which is now being targeted at $36 billion to $38 billion range.

Android is growing faster than ever. Google 13% of total revenue is due to the android usage. No matter what you do, there’s no way to stop openness. A year ago around 20,000 new devices were being activated every day and the number has now grown to 340,000.

Android market share varies by location. In July 2012, Android's market share in the United States was 52%, and rose to 90% in China. Day by day more users are concerned with deploying their apps in android device as it is the hot technology and much in demand now.

According to Asymco Analyst a growth curve based on the data available, shows that Android has grown nearly three times faster than iOS. While iOS is available only on handful of devices, Android is available on more than 100 devices, the variety and diversity leads to the win-win situation for Android.

iOS growth is limited by the ramp rates of a limited portfolio of products. Android growth is limited by how quickly vendors can bring out products. In October 2012, there were approximately 700,000 apps available for Android, and the estimated number of applications downloaded from Google Play. In the second quarter of 2009 Android had a 2.8% share of worldwide smartphone shipments. By the fourth quarter of 2010 this had grown to 33% of the market, becoming the top-selling smartphone platform. By the third quarter of 2011, Gartner estimated that more than half (52.5%) of the smartphone market belongs to Android. By the third quarter of 2012 Android had a 75% share of the global smartphone market according to the research firm IDC. From September 2012, 500 million devices had been activated with 1.3 million activations per day. Android is surely getting on top in respect to other mobile technologies and getting more demanding by its extensive usable features.

If you are toying with an idea to get mobile app development done and you would like to know what makes us a solid team of expert android devs, visit us at Mindfire Solutions.

4 Secrets to Increase The Usability of your Mobile Website At The Drop of The Hat

People have started using Internet through smartphones more often than sitting at one place with computers. The trend has been set of going Mobile these days. With the advancement in technology, mobile phones have taken the place of computers. Be it accessing emails or watching movies, people have started doing it over their mobile phones instead of victimizing their laptops or computers. Every website has been modified and optimized to be good mobile friendly apps. The usability is what that matters the foremost once it involves a mobile web site. Enhancing the usability of your mobile web site to reap great profits out of your on-line business. Here are 4 secrets to extend the usability of your website on mobile devices.

Keep it Simple
You can never draw a conclusion on the type of users who are going to be accessing your web site over phone. It's necessary to stay your mobile designs terribly easy. Mobile friendly websites must be properly planned and valued to match and please each an everyone be it a small kid playing video game in smartphone or a computer geek. The usability and accessibility are two major factors for a good mobile website. There are many things that we do to enhance the usability of your web site like keeping navigation easy, avoiding unwanted pop-ups, limiting menu items, giving a significant title for menu thing etc. You can also provide a help tool that will guide your customers on using your website over mobile devices. Using a single column layout design for your website is also another great way to simplify the usability of your website. The naive user could mire on seeing the pop-up and easily shut your web site. So, it's extremely necessary to keep our web site simpler and easily accessible.

Keep Graphics to the Minimum
Any website with disorderly organized images may take a longer time to load. So we have to, keep your graphics to lowest even though we have got a customary web site with too many graphics, we need to ensure to give mobile users with an alternate web site with lesser graphics, however similar options. This way, it'll be easier for users to access web sites over phone even when the mobile speed is extremely slow. Otherwise there will be problems in transfer. This doesn’t mean you have to get rid of all the images on your web site. We can have pictures on web site, however by keeping it freed from animations and videos.

Use Vibrant Colors
Color Combination plays a key vital role in the usability of mobile websites. A website with dull colors might sound boring to the users. If you want to highlight a product or service, then you can grab the attention of the customers by highlighting it with bright and vibrant colors. Believe it or not, using the right set of colors can keep the users tied to your mobile website. You don’t have to squeeze your brain out to decide on the right colors. Rather, you could simply observe other popular mobile websites to get a hang of the best possible color combinations for your mobile website.

Test your Website
No matter what changes or enhancements you carry out on your website, make sure to test it on a cellular network before implementation. Figure out the time taken by the network to launch your website. If it takes too long to load, then it is time to go back and redesign your website. Also, put yourself in user’s shoes and test the mobile website in the user’s perspective. If there are errors and page display issues, fix it right away. A series of tests is important to make your mobile website a success. Putting these four tips into action can hold a good place on the mobile world for any successful mobile software development company.


Mindfire Solutions, 13 year old offshore software company plays a vital role in catering to the business needs of SMBs. Our rich cross-platform Mobile App development services, flexible business model, and fine-tuned processes can translate to high quality, faster time-to-market and less cost -- i.e. happy customers and increased revenue -- for your business. Mindfire has added value to more than 200 clients in US, Europe, Africa, Australia and Asia in the 12 years of its operations.


To know more about mobile app development services at Mindfire, or to know what makes us Expert mobile app developers, visit Mindfire Solutions.

Things To Keep In Mind While Developing Mobile Apps

At present mobile application development is one of the significant areas of work for most of the software development companies in India. Roughly mobile development would constitute a minimum of 20% of revenue contribution for all the companies who are into this area. It's really strange how things evolve in the technology arena. Just a few years back there was hardly any software services company in India who would have invested and have had a dedicated team for mobile application development and now it's like there are hardly any left who do not work in this space.

The unique and good thing that mobile app development has ushered in is the opportunity it gave, to startup and not so old but small companies, in creating a brand for themselves and growing with it. "App" development,i.e, developing apps for the new age smart phones, caught like wild fire and it's still raging. There seems to be an insatiable thirst in the market for app consumption. Starting from utility apps like location finder to entertainment apps like games and social media engagement apps it's all being developed and consumed at a frenetic pace. The promise of growth for this area seems so robust and promising that mid-sized companies who had let it go thinking it not to get so significant are now moving in aggressively and trying to make up for lost time by investing heaving in building the talent base as well as facility to build high quality apps.

While some were waiting for the mobile wave to reach and wake them up, there were a few smart companies which had invested early – in building the talent base as well as infrastructure to build smart apps. Some of them could encash the investment made early and grew bigger and established them as market leaders for mobile application development and others missed out because of entry of bigger players. What troubled these companies was the compensation offered by the bigger companies to the "now so hot skill" professional. With rising demand for this niche skill of mobile development salaries increased manifold in a span of few months and people moved to bigger brands leaving the smaller companies. Skills like iOS development, app development for Blackberry, android knowledge, cross-platform application development, Windows mobile etc became the most sought after. Of course the demand for the skill was/is directly proportional to the demand of the phone in the market.

In this flux there emerged a few smallish companies who could balance the growth well. Meaning they developed a sizable team of mobile experts, continually spent money in upgrading the knowledge of the people involved and at the same time did not ignore the other skills which were once the only work, like .Net, ColdFusion, Java etc – in short web application development software. This way they never got too dependent on mobile application development at the same time invested enough to use this to enable them to grow in a more consolidated manner with a more solid base.


To Hire app developers India or to know more on our expertise in Mobile App development services , Please contact us at sales[@]mindfiresolutions.com or call +1 248-686-1424. We will be happy to help you get your mobile app done.